Perfect competition  monopolistic competition oligopoly monopoly
number of firms many many, too many for collusion few, collusion is possible one
monopoly power none, firms are price takers very limited expanded total
ease of entry / exit yes, no barriers to entry or exit yes, no barriers to entry or exit  no, significant barriers to entry and exit (rent seeking) no, significant barriers to entry and exit (rent seeking)
product homogenous heterogeneous homogenous or heterogeneous unique
concerns about other firms in the market no, perfect information yes, because they need to advertise to keep market share yes, mutual interdepence exists as does the possibilities for collusion no, there are no other firms
demand elasticity perfectly elastic highly elastic kinked highly inelastic
types of information perfect imperfect, but you can acquire info at a low cost imperfect, and can become a barrier to entry imperfect and is a barrier to entry
exploitation no, P = MC (allocative efficiency) yes but slight yes more monopoly power than Mono Comp yes and also discrimination is possible
profits short run only short run only  both long and short run both long and short run
efficient production yes forced cost minimization (productive and allocative efficiency) no, excess capacity exists and there is no allocative efficiency no, excess capacity exists and there is no allocative efficiency no, excess capacity exists and there is no allocative efficiency
advertising no yes, persuasive  yes, persuasive and goodwill yes, goodwill